• Silverescent - The Story
  • X Static Mechanism of Action 12D
  • Bell Moto-9 / James Stewart Expanded Edit
  • John John Florence - XT2 Hyperfreak

lululemon’s Anti-Stink Zone Interview With West 4th Ambassador, Aaron de Jong

In case you did not catch the Anti-Stink Zone interview with lululemon’s ambassador, Aaron de Jong, we’ve captured it HERE for you to review! Aaron is wearing lululemon anti-stink gear made with Sliverescent™ technology powered by X-STATIC®

Enjoy!

 

Innovation Changes Everything. New lululemon Anti-Stink Gear with Silverescent™ Technology Powered by X-STATIC®

While we always anticipate our weekly email update from our friends at lululemon, weLulu_top were particularly thrilled to find this week’s in our inbox this morning!

In case you did not see it, it features lulu’s new anti-stink gear for women and men. The active ingredient, or as lulu calls it, The Silver Bullet, in this anti-stink collection is Silverescent™ technology powered by X-STATIC®, which inhibits the growth of odor-causing bacteria.

We hope you’ll hop over to  lulu’s site or visit one of its retail locations to check out some of its new innovations! Let us know what you think!

lulu_mens

X-STATIC® Feature Partner Interview: inov-8™, Gear Designed to Celebrate the Grit and Glory of the Committed Athlete

As its brand name implies, inov-8™, has been creating award-winning product innovations since the 2003 launch of its minimalist footwear line designed to stand up to the toughest terrain. The company’s ethos embraces natural running – taking running back to its most innate form, letting nothing alter the natural biomechanics of the foot and body. Hailing from the UK, inov-8™ successfully entered the US in 2004. Since then, the company has introduced a line of off-road and functional fitness apparel and a unique line of off-road packs developed to conquer the most demanding long distance event.

Graham Jordison, inov-8™ Design Manager, was kind to answer a few questions about the company’s product development and why it has partnered with X-STATIC®. Continue Reading →

CNBC Fast Money Lululemon Debate: Does Innovative Technology Make it a Good Buy?

In CNBC’s Fast Money Half Time debate today, Jon, ‘Dr. J’ Najarian, said he believes our partner, Lululemon, is a good buy because of its innovative anti-microbial apparel, which they call their anti-stink Silverescent™ technology powered by X-STATIC®).

Take a look and let us know what you think!

X-STATIC® Featured Partner: Ariat – Equestrian Footwear for All Types of Riding

If you ask an equestrian, either English or Western, what brand names pop to mind when asked about riding boots, Ariat is sure to be on the top of the list. Founded in 1990 in Union City, CA, Ariat has a global reputation for making the highest-quality footwear and apparel for the world’s top equestrian athletes.

Penelope Salas-Porras, Ariat Brand Marketing Associate Manager was kind to answer a few questions about this innovative company and why it has partnered with X-STATIC®. Continue Reading →

Sunice Helps You Turn up the Heat and Dial Down the Odor on the Links

If you were watching the Masters Golf tournament last week, you may have wondered how the pros maintain their cool on such a challenging course. Keeping their emotions on an even swing certainly helps, however we’d like to think the role of performance fibers used in golf apparel, such as odor-fighting X-STATIC®, help players focus on their game rather than their sweat. Continue Reading →

Featured Partner, Giro – Innovative Cycling Gear at Its Best

Just before the Interbike Show got underway, we were fortunate to get together with Eric Richter, senior brand manager, cycling at Giro. As you may know, Giro designs leading helmets,  goggles and softgoods for cycling, skiing and snowboarding. It recently launched a new apparel line called New Road, which has captured attention for its sleek, subdued look among the cycling crowd. Giro was founded in 1985 by Jim Gentes and is now part of Easton Bell Sports headquartered in the Santa Cruz, California area.

Continue Reading →

Noble Biomaterials, Maker of X-STATIC® and XT2, Is Now A bluesign® System Partner

Scranton, PA –Noble Biomaterials Inc., the global leader in bacterial management solutions and manufacturer of X-STATIC® and X-STATIC® XT2 technologies, announces it is now a bluesign® system partner after undergoing stringent bluesign® screening.

The bluesign® system partnership will assure manufacturers, retailers and consumers that the production of X-STATIC® and XT2 fibers is environmentally friendly and committed to the contemporary sustainable textile requirements set forth by the bluesign® system. Continue Reading →

Stephan Winnen Joins Noble Biomaterials as New Managing Director Europe

Scranton, PA; November 4, 2013 – Noble Biomaterials Inc., a global leader in bacterial management solutions and manufacturer of X-STATIC®, has appointed Stephan Winnen as Managing Director Europe.  In this new  position, Winnen will oversee corporate operations and business development of the X-STATIC® brand in the European medical, military, industrial and apparel markets. Continue Reading →

Kelly Glowik Appointed Director of Business Development, Sports/Lifestyle, X-STATIC® Performance

Scranton, PA; January 13, 2014 – Noble Biomaterials Inc., a global leader in bacterial management solutions and manufacturer of X-STATIC®, has hired Kelly Glowik as its Director of Business Development, Sports/Lifestyle. Glowik will be responsible for the business development of X-STATIC® Performance materials in the athletic, outdoor and lifestyle markets. Continue Reading →